You've got one shot at this buyer meeting.
Don't go in alone.
The Intensive is hands-on. Unlimited decks for 12 months, plus 1:1 time with me before, during, and after your pitches. Five founders a month, so I can stay close to each of them. If you've got a buyer meeting coming up and you want someone who has actually closed these listings in your corner, this is for you.
Right for you if…
- You have a product on shelf or ready to ship within 30 days
- You have a buyer meeting booked, requested, or actively pursued
- You're pitching a Tier 1 UK grocer (Tesco, Sainsbury's, Asda, Morrisons, Waitrose, Co-op)
- You want someone who has actually closed these listings, not someone talking theory
Not right for you if…
- You're pre-product or pre-brand
- You haven't validated your unit economics
- You're pitching foodservice, B2B, or non-UK retail
- You want someone to pitch for you (we coach, you pitch)
- You're not the one making the call on this pitch
Everything you need, at every stage of the pitch.
Before you build: 90-min strategy call with the founder.
We map your retailer, your category, and your buyer. You leave the call with a deck brief, not a question list.
Before you build: unlimited decks for 12 months.
Unlimited decks for 12 months. Iterate as many times as you need across as many retailers as you pitch this year.
During: 60-min deck review before you send it.
We go through every slide. Tighten the headline, harden the numbers, and cut anything that won't survive a buyer reading it on their phone in a Pret.
During: 45-min buyer-meeting prep call.
Run-through of the pitch, the awkward questions, and the three commercial answers you absolutely need ready before you walk in.
After: retailer-specific outreach scripts.
Cold-email templates that have actually opened buyer meetings, tailored to your retailer. Subject line, opener, follow-ups, and the line that books the call.
After: 90 days of private WhatsApp access.
Anything that comes up in the meeting, the follow-up, or the negotiation. Reply within 24 hours, working hours, no hand-off.
Five slots per month. First come, first served.
Apply for a slot.
A few sentences on each field is plenty. We'll cover the detail on the call.